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The Changing Face of Marketing

Tags: Marketing Automation, Lead Management, Lead Generation, Lead Nurturing, Lead Quality
Author: Lisa Cramer, President, LeadLife Solutions; Published in Sales & Marketing Management Magazine

Article:
Show Me the ROI

Tags: Marketing Automation, Lead Management, Lead Nurturing, Tracking Leads, Lead Life Cycle
Author: Lisa Cramer, President, LeadLife Solutions; Published in Sales & Marketing Management Magazine

Article:
CRM for achieving sales efficiency

Tags: CRM, Contact Management, Customer Management, Live CRM, salesforce crm, crm live, contact database
Author: Manas Kumar, CEO Genesis Interactive

Article:
Competitive Advantage through Workflow Automation

Tags: CRM, Workflow Automation
Author: Manas Kumar, CEO Genesis Interactive

Article:
Benefits of a hosted CRM solution

Tags: CRM, CRM Software, Hosted CRM, Live CRM
Author: Manas Kumar, CEO Genesis Interactive

Article:
Built To Last – Customer Relationships in Times of Crisis

Tags: CRM, Customer Service, Customer Retention, customer relationships
Author: Manas Kumar, CEO Genesis Interactive