Organizations that have traditionally installed Content Management Systems (CMS) find to their dismay that most CMS are complex to implement and configure, difficult to maintain, and expensive to procure—earning them the sobriquet of ‘white elephants’. This apt title perfectly describes the fact that these applications are often more expensive to maintain than what they deliver. Enter the solution of Software as a Service (SaaS): to tackle the issues businesses face with a conventional CMS in managing their content. This paper explores how organizations can leverage the flexibility and ease of SaaS to handle their Web sites effortlessly and generate a true Return on Investment (ROI).
Tags: Content Management, Web Content Management, CMS
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