A rapidly emerging consumer products company, AbsolutelyNew finds promising inventions, develops them into great products and then sells them to leading companies. AbsolutelyNew works as a liaison between patent holders and the marketplace by reviewing new invention patents, speaking with inventors and then licensing the product itself or selling the product to an interested manufacturer. In order to track the relationships between its dizzying volume of patents, patent holders, retailers, and manufacturers, AbsolutelyNew relies on SageCRM from Sage Software, with their needs expertly accessed, and then implemented and supported by Lexnet Consulting Group.
Tags: CRM, sfa, Reporting, Sage, Tracking
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