Reports from Gartner and other analysts say that e-Service and e-CRM initiatives fail from 55% to over 70% of the time. Research shows many customer interactions are unsuccessful, especially with complex products. Customers can’t find what they’re looking for, they aren’t proactively notified of known issues and they have to repeat themselves when moving between service channels. KNOVA Self-Service helps your customers answer questions themselves through a personalized interaction, allowing companies to optimize the customer experience.
Tags: CRM, Customer Service, Self Service
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