With the 2005 baseball season in full swing, it may be too early to tell how the Oakland Athletics will fare on the field—but off the diamond, the results are clear: With NetSuite CRM providing a more efficient, flexible way to track sales, the team has been able to improve customer—and advertiser— satisfaction, while laying the groundwork for improved marketing campaigns and bigger sales.
Tags: CRM, Sales Force Automation, sfa, Lead Management, Oakland Athletics
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