Marketing Lucidity is a software and services company focused on delivering marketing solutions to the B2B and B2C industries. The Lead Model is the primary application offered by the company which focuses on optimizing demand generation spend as well as sales and marketing alignment for organizations of any size. Marketing Lucidity has partnered with Delivered Innovation to bring the Lead Model to salesforce.com's AppExchange. To learn more about Marketing Lucidity, visit www.marketinglucidity.com. To learn more about Delivered Innovation, visit www.deliveredinnovation.com