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SDL Tridion WCM Platform for Multi-Channel Marketing

Provided by: SDL

What you will learn:

This video provides an overview of how a bank leveraged the SDL Tridion web content management system to synchronize and manage multiple websites, email campaigns and print collateral. They were able to reuse collateral across multiple channels, deliver targeted communications, and ensure consistency of brand and message. The payoff was faster time to market, increased efficiency, and better bottom line results.

Length: 1m 34s
Tags: Web Content Management, CMS, WCM, online brand management, interactive marketing
Views: 10
    
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